Purchasing life insurance can be a confusing, time-consuming process. 

At Insurance Direct® we strive to make this process as streamlined, convenient and hassle-free as possible. 

Because we are not owned or employed by any one insurance company, the information we provide is unbiased, providing you with an impartial choice of companies, policies and prices. 

Our carriers include industry leaders such as Lincoln National Life, Banner Life, American General, Empire General, West Coast Life, First Colony, MetLife, Prudential, Zurich Kemper and John Hancock.  These companies provide optimal product strength and stability for the consumer.

We rely on A.M. Best, an industry leader in the independent rating of all insurance companies in the marketplace today, as well as assessments from Standard and Poor’s, Moody’s and Weiss to evaluate our products. This ensures that the companies you are quoted have the greatest financial strength and viability, as well as the most competitive rates in order for you to best review your coverage alternatives. 

And what’s more, our customers typically save from 30% to 80% from our EconoQuote® database of more than 1,200 top-rated term life products.

There are many quoting services available to the consumer today, simply evaluating life insurance plans in order of premium, or cost. 

Where we differ from many of our competitors is that instead of merely quoting "lowest cost," our experienced professionals will pre-screen you right over the phone to determine how your particular medical and family history, height and weight, tobacco or non-tobacco use and other variables might impact what you will pay for your coverage. 

This preliminary assessment screening will match you to the coverage plan that’s right for you. Please see our section on Underwriting 101 for further details.

At Insurance Direct® we are committed to providing you with exceptional term life products, as well as expert ongoing customer support for future needs or changing circumstances.




A recent survey conducted by Roper Starch, one of the nation’s largest market research and consulting firms, reveals that one in four households has no life insurance. In addition, nearly three in 10 of all insured households have less than one times their income in coverage, even though industry guidelines recommend at least seven to 10 times that amount.

Nearly 60 percent of those surveyed say not knowing enough about insurance is a reason they haven’t secured additional coverage.

We can simplify the process of determining just how much protection is adequate for your family or business requirements. Please call or e-mail us today for a free copy of our Insurance Needs Calculator to help in the assessment of your coverage options.

Put our resources to work for you!